From his childhood in the antechambers of power, politics and business, Loïc Folloroux learned to be discreet. Today, at the age of 47, the businessman still steers well clear of publicity, even if this means fuelling fantasies and envy about his cocoa empire.

The son of Ivory Coast's first lady Dominique Ouattara and Jean Folloroux, an economics teacher who died in 1983, has established himself as the leading local trader in cocoa beans. His company, Africa Sourcing, exported 70,000 tonnes last year